Call us @ +1 508-827-4318

Posts Tagged Whitepaper

Whitepaper on Advertising through Your Channel

Whitepaper on Advertising through Your Channel

Advertising and marketing to and through your channel is one of the best investments a channel executive can make to accelerate growth – as long as it is funded based on performance. There are many opportunities to spend your money on marketing, but far fewer are tied to […]

Read more

Whitepaper on Awarding Your Resellers

Whitepaper on Awarding Your Resellers

Awarding your channel resellers with the right compensation, margin, and incentives will have a significant impact on the sales productivity of your indirect channel. Resellers know that they play in competitive markets where price competition is the common battleground. They are balancing their desire to generate new […]

Read more

Whitepaper on Activating Your Channel

Whitepaper on Activating Your Channel

Activating your channel is the biggest opportunity to generate accelerated revenue for your business this year. For the majority of companies using an indirect channel to sell and service their business, 20 percent of the resellers receive 80 percent of the revenue. Imagine the impact to your […]

Read more

Whitepaper on Attracting the Best Channel Partners

Whitepaper on Attracting the Best Channel Partners

Attracting channel partners starts with an understanding of your reseller’s needs and motivations to succeed. Many of the best channel partners started their business because of their passion for technology, services and/ or deep industry expertise. More often than not they are relying on this expertise and […]

Read more